COMMERCIAL BODY PAINTING
The human body is the only canvas that breathes, moves and responds.
Creating unforgettable campaign visuals, live experiences and brand activations for companies worldwide.
Advertising campaigns | Brand activations | Product launches | Trade shows | Live events | PR campaigns | Music videos | Fashion productions
A medium unlike any other
Most advertising is seen and forgotten.
Body painting creates something different. When a human body becomes the canvas, the artwork becomes alive. It moves, breathes and changes with every interaction.
People don’t simply look at it. They experience it.
That’s why brands use body painting for advertising campaigns, product launches, trade shows, live events and visual storytelling.
Captures attention
People naturally notice other people before they notice almost anything else.
When a human body becomes part of the message, it creates a different kind of engagement than traditional advertising. The artwork exists in real space, making it difficult to ignore and impossible to experience in exactly the same way twice.
Creates memorable experiences
Most marketing materials are seen for a moment and forgotten.
Body painting transforms campaigns and events into experiences that people photograph, share and remember. It creates a stronger connection between the audience, the message and the brand.
Turns concepts into living art
Every project begins with an idea, a message or a story.
Body painting offers a unique way to bring those concepts into the physical world, transforming them into visual experiences that feel both human and memorable.
Selected projects
Over the past two decades, I have worked with brands, agencies and organisations across a wide range of industries.
From award-winning healthcare campaigns to product launches, live events and advertising projects, each collaboration has been designed around a different message, audience and objective.
Here are a few examples.
More than 20 years of experience
Commercial body painting sits at the intersection of art, marketing, photography and live performance.
Creating successful work requires more than artistic skill. It requires an understanding of how the artwork will function within a campaign, production, event or brand experience.
As a World Bodypainting Champion, I have worked with brands, agencies, photographers, producers and creative teams around the world for more than two decades.
Every project is tailored to the brief, the audience and the goals behind it.
Selected clients
Over the past two decades, I have collaborated with brands, agencies and organisations including Pfizer, Valio, Apetit, Veikkaus, Bayer, LUSH, Supercell, LUMENE, Universal Music and the Finnish National Opera.
what my clients say
"Riina created a totally new dimension to our successful non-smoking campaign. We are very satisfied with Riina's paintings and her overall work."
Helena Eklund - Country Brand Lead, Pfizer
Let's talk about your project
Not every campaign needs body painting. But when the concept is right, it can create something people remember long after the event is over.
Tell me about your project, your audience and your goals. I’ll tell you honestly whether body painting is the right solution – and if it is, we’ll create something worth remembering.





