By creating colourful images with body paint of course!
That is exactly what Valio did. Valio is a Finnish dairy giant, whose super idea to promote their new flavoured fromage frais was wrapped around body painting. The advertising agency Bob the Robot contacted me for the campaign and asked me to help create the visuals promoting strawberry and vanilla. What a fun job and an amazing team of professionals, and the outcome I think certainly shows creativity, clever copy combined with matching paintings. Awesome!
The ads were showing in the centres of cities and towns around Finland. The grey weather was certainly brightened up by these posters!
Making of Valio campaign
Photos: Riina Laine
For video (scroll down)
Making of video (on Valio's You Tube channel)
Advertising agency: Bob the Robot
Body painting: Riina Laine
Assistant: Jaana Veronika
Photography: Jonas Lundqvist
I am SO excited about this news - I have finally opened my own online shop!
Welcome to Riina Laine Art Store!
The first product line I am selling are my signature Riina Laine by Duroy brushes. Many have been asking me where to buy them, so now it's made easy and simple - Riina Laine Art Store will now supply students, professionals and anyone interested in face or body painting with these amazing brushes! :)
I am building up the shop and soon it will also stock gift vouchers for face and body painting as well as belly painting. AND very soon there will be a chance to purchase limited edition prints of my artworks! My exhibitions have shown, that these signed photo and canvas prints of my fine art body paintings really captivate your eye and fascinate your imagination, so now you will have the opportunity to get inspirational decor to your home or office!
Riina's world of body painting
My latest news and behind-the-scenes stories. New projects and ideas. Just everything body painting related you (or I) can think of!