Body Painting Artist Riina Laine
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​Amazing World of Body Painting

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BY RIINA LAINE

4/23/2016

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How to catch attention at bus stops?

 

By creating colourful images with body paint of course!

That is exactly what Valio did. Valio is a Finnish dairy giant, whose super idea to promote their new flavoured fromage frais was wrapped around body painting. The advertising agency Bob the Robot contacted me for the campaign and asked me to help create the visuals promoting strawberry and vanilla. What a fun job and an amazing team of professionals, and the outcome I think certainly shows creativity, clever copy combined with matching paintings. Awesome!

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1/26/2016

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Body painting in Marketing & Advertising

 
(LAST UPDATED: 13.1.2020)

The most common question people ask me when they hear I am a body painter, is what body painting can be used for. The list is almost endless - performances, events, parties, fashion, trade shows, music videos, photoshoots etc. On this post I'm now concentrating on one of the most interesting uses of body painting - advertising and marketing.

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11/17/2015

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The odd but perfect match of body painting and IT company - Efima Evolution

 
At the end of last year I got a body painting request from advertising agency Nordenswan & Siirilä. The brief was to create body painting on acrobats for the new visual look of an IT company. At first I thought "Really?" and immediately after that "REALLY!". What an amazing idea. Little did I know at the time how amazing though.

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8/31/2015

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Body Tells the Story - non-smoking campaign continues to success!

 
(LAST UPDATED: 21.2.2020)

The Non-smoking campaign Body Tells the Story  I painted  for  Pfizer  few year ago proved to be an amazingly successful concept. Original campaign took place in Helsinki  and it was then re-created next year    for SuomiAreena in Pori, Finland. Again the campaign was picked up by many news sites and social media. Thought-provoking paintings really pass the message to the viewer and makes you think twice about smoking and what it does to your body.

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11/26/2014

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Body painting as a storyteller

 
Last tuesday I had one of the most interesting body painting commissions I have had so far. I was booked to create body painting for a Non-Smoking promotion for Pfizer. My assignment was to create the damages of smoking on to three models. This was the first time body painting was used for something like this in Finland. Usually body art is thought to be just fantasy and pure imagination, but this case was an amazing example how body painting can be used as a visual storyteller of facts too - the paintings conveyed a real message in a very memorable way.

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    Amazing World of Body Painting

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    Riina Laine is a world champion body painter based in Helsinki, Finland. To see more of her work visit www.riinalaineartist.com


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